Skip to main content

Guide to Selling Sports & Outdoors Products on Amazon

Welcome to Basilio Inc. Guide to Selling Sports & Outdoors Products on Amazon. If you’re thinking about starting up your own business as an Amazon seller, stick around, because you’ve come to the right place. 

Basilio Inc’s data reveals the remarkable surge in growth within the Sports & Outdoors category, with an astounding 80% year-over-year increase in Amazon sales. As consumers adapted to new lifestyles, home fitness and outdoor activities became the norm, reshaping consumer behavior indefinitely. Our book explores the changing habits of consumers, the rise of at-home fitness providers, and the thriving community of outdoor enthusiasts turning to Amazon for their adventure gear needs.

Chapter 5 – Data & Experience Matters

Marketing is the backbone of any successful business, and selling on Amazon is no exception. With numerous marketing strategies to choose from, it’s essential to ensure that your investment delivers a satisfactory return. To help you navigate this crucial aspect of your Amazon journey, we’ve crafted an example marketing budget, tailored for established brands generating at least $1M in annual sales on the platform. However, keep in mind that every brand is unique, and various factors like brand goals, sales velocity, product rank, and channel control will influence the ideal marketing budget. Thus, it’s crucial to adapt the following example to your specific circumstances to achieve optimal results.

At Basilio Inc, we take immense pride in consistently delivering exceptional performance results for our partners in the Sports & Outdoors category throughout 2020. Our proven expertise and track record of success are a testament to our dedication and skill, instilling the confidence that your marketing investment is in the hands of capable professionals.

With our strategic marketing approach, we aim to maximize your brand’s visibility, drive traffic to your product listings, and ultimately boost sales. Through meticulous planning and data-driven decisions, we ensure that every dollar spent on marketing yields tangible results. Our team of experts works diligently to optimize your campaigns, keeping in mind your unique brand identity and target audience.

Meet the Author

CEO, Founder

Jerome Basilio