Press Releases And Digital PR

Earn the coverage that builds authority and links.

Real press does two jobs at once: it builds the authority that makes you credible and the links that make you rank. We craft the stories, pitch the outlets, and earn the coverage, from press releases to full digital PR campaigns. We get your brand named in places that matter, and pointed back at you.

Earn My CoverageLearn More
Real
Media, Not A Wire Dump
Links
And Authority Together
Named
Where Buyers Trust
PR CommandCONFIDENTIALLiveDayWeekLIVE
digital-pr / placements / live
Tier-1 newsLive
Trade pubLive
PodcastBooked
NewsletterPitched
Placements, this quarter42 total
74DR avg
18Mreach
Activitystreaming
Tier-1 feature went live4m
Trade pub link live22m
Podcast booked1h
42placements
74DR avg
18Mreach
The track record behind the work
$350M+
generated for clients
84
businesses grown
54
exits
2019
award-winning since
4.8
on Trustpilot
Trusted By Operators, Featured In
Why Digital PR

A wire release to nobody builds nothing.

Most PR is a press release blasted to a wire that no journalist reads, earning a few worthless syndicated links and zero real coverage. It looks like activity and builds nothing: no authority, no meaningful links, no buyers who trust you more than they did yesterday.

We do PR that works. Real stories and angles pitched to real publications, so you earn coverage that builds authority, links that lift your rankings, and brand mentions that make you credible. One effort, three payoffs: trust, search authority, and reach among people who matter.

A link from real coverage is worth a hundred from a wire. We earn the ones that count.The Basilio Inc PR standard
PR AuditRUNNING
01Story and angle strengthPASS
02Outlet targetingPASS
03Placement qualityPASS
04Link and authority valuePASS
05Brand mention growthPASS
06Media relationshipsPASS
07NewsworthinessPASS
08Sentiment and framingPASS
09Coverage measurementPASS
Coverage ReadPLACING
Scored across PR87 / 100
What Is Included

Six systems. You pick the scope.

PR that earns coverage is a craft, not a blast. Take a single campaign or ongoing PR. We build the story and work the outlets, and you get coverage that pays off three ways.

Story and angle

We find the angle in your business that journalists actually want, because the story is what earns the coverage.

Press releases

Releases written to be picked up, not filed, and used where a release is the right tool, not the default.

Media outreach

Pitching to real journalists and outlets through relationships, not a spray-and-pray wire blast.

Link earning

Coverage structured to earn the links that build search authority, so PR lifts rankings too.

Brand and authority

Mentions and features that make you a credible, quotable authority in your space.

Coverage measurement

Tracking of placements, links, reach, and sentiment, so PR is measured, not just felt.

Pick Your Focus

The same craft, tuned to how you earn press.

A press release is not a media pitch, and link earning is not brand building. Each earns a different kind of coverage.

When it fits
Press Releases
Releases written to actually get picked up, used where a release is the right tool, not the lazy default.
Press ReleasesSentInboxEEditor, TechCoInterested in the anglerepliedRReporter, BizWkSent brief + dataopenedBBlog, NicheHubLink placed, DR71repliedPPR list12 pitched todayopenedsequence runningdeliverability 98%
Pickups
62weekly volume+ trend
18
Quality
54indexscope80%depth63%pace78%readiness scoretracked
High
Reach
pri95sec74ter63lon41by segmentranked
High
Newsworthy angleStrong

A real reason to cover it.

Writing qualityStrong

Written to be used, not filed.

TargetingStrong

Sent to the right desks.

Real pickupsClear

Coverage, not just syndication.

LinksStrong

Structured to earn real links.

TimingClear

Released when it lands.

Earn the story
Media Outreach
Pitching to real journalists and outlets through relationships, so you earn genuine coverage, not syndication.
Media OutreachDetailOverviewLinks / mo42DR avg74Reach18Mtracked to profitlive
Placements / mo
thispriorvs previousgaining
12
Outlet tier
9060300avg18152230-day trendlive
Real
Relationships
43weekly volume+ trend
Growing
Angle craftStrong

Stories journalists want.

Target outletsStrong

Real, relevant publications.

RelationshipsStrong

Contacts that reuse you.

Pitch qualityStrong

Pitches that get answered.

Exclusive anglesClear

Tailored, not blasted.

Follow-throughClear

Placements landed and confirmed.

Rank from press
Link Earning
Coverage structured to earn the links that build search authority, so PR lifts your rankings too.
Link EarningExportSortFilterOutletDRStatusTier-1 news88LiveTrade pub71LivePodcast64BookedNewsletter58Pitched4 rows · live sync
Domain rating
58indexscope71%depth84%pace78%readiness scoretracked
72
Links / mo
pri95sec93ter79lon73by segmentranked
+Earned
Authority
thispriorvs previousgaining
High
Linkable anglesStrong

Stories that earn links.

Target authorityStrong

Coverage from strong domains.

Anchor and contextStrong

Natural, editorial links.

Page targetingClear

Authority aimed where it ranks.

RelevanceStrong

Links from your space.

TrackingClear

Every link measured.

Be credible
Brand and Authority
Mentions and features that make you a credible, quotable authority buyers and search both trust.
Brand and AuthoritySentInboxEEditor, TechCoInterested in the anglerepliedRReporter, BizWkSent brief + dataopenedBBlog, NicheHubLink placed, DR71repliedPPR list12 pitched todayopenedsequence runningdeliverability 98%
Mentions
9060300avg18152230-day trendlive
+Growing
Sentiment
32weekly volume+ trend
Positive
Authority
91indexscope71%depth86%pace66%readiness scoretracked
High
Feature qualityStrong

Named in places that matter.

PositioningStrong

Framed as the authority.

Quote-worthinessStrong

The source journalists return to.

SentimentClear

Coverage that reads positive.

Entity trustStrong

Mentions that build brand trust.

ConsistencyClear

A steady authority build.

Sample readings for illustration, not forecasts or guarantees. Every account and market performs differently and results depend on the work put in.
Authority Over Time

Coverage compounds into authority and rank.

PR does not pay off in a single hit. It compounds: each real placement builds authority, earns a link, and makes the next story easier to place. There are quiet stretches between wins, that is real PR. But the trend is up, and the authority stays.

Press Releases And Digital PR12-month viewRANKING
Basilio/12-month view Search Synced now B
#1#5#10#20#50authority compoundsW1W6W12W18W24W30W36W42W48W52
Coverage and authority · rolling readupdating
Illustrative pattern. Real performance rises and falls and depends on the work put in. Nothing here is a guarantee of results.
Tailor The PR

Bolt on the work your coverage leads into.

The core is earning coverage. These are the focused modules you add around it.

+

Link-building campaign

A focused push to convert coverage into ranking authority.

+

Thought leadership

Ghostwritten articles and commentary that build your authority.

+

Launch PR

A concentrated PR push around a product or company launch.

+

Reputation management

Suppressing negative results and shaping the narrative.

+

SEO integration

PR tied into the SEO program so links hit the right pages.

+

Award and feature campaigns

Getting you into awards, lists, and roundups.

+

Newsroom setup

An on-site newsroom and media kit that support coverage.

+

PR reporting

Placements, links, reach, and sentiment tracked over time.

How It Works

The decision system, live and explorable.

This is the actual thinking behind the work, not a summary. Open any module, follow the branches, and drag any node to see how Digital PR is really run.

Interactive · open any module, follow the branches, drag any node · Digital PR slice
This is one piece of the picture. Digital PR is a single system inside the full account engine. Bought on its own it runs this slice well, but the whole operation needs every other system clearing the same order behind it. To run the entire decision system end to end, that is Full Suite Staffing.
Two Ways To Buy

Run one campaign, or run PR monthly.

Run a focused PR campaign around a moment, or keep ongoing PR that earns coverage every month. Add-on modules attach to either.

A la carte

PR Campaign

A focused campaign that finds the story, pitches real outlets, and earns coverage, links, and authority.
  • Story and angle development
  • Real media outreach
  • Coverage that earns links
  • Placements measured
  • Add-on modules available
Run A Campaign
Managed

PR ProgramMost Popular

An ongoing PR program that earns coverage, links, and authority every month, built on real media relationships.
  • Continuous story development
  • Ongoing media outreach
  • Links and authority earned
  • Reputation and sentiment managed
  • Coverage that compounds monthly
Start The Program
Pricing is scoped to the intensity of outreach and target outlet tier. We earn coverage through real pitching and relationships, not paid placements dressed as news. We set realistic expectations on outlet tier and cadence for your space before you commit.
Common Questions

Before you earn coverage.

Is this just a press release blast?
No. A release to a wire earns worthless syndicated links and no real coverage. We pitch real stories to real journalists, so you earn genuine coverage that builds authority and links. Releases are one tool, used when they fit.
How does PR help my SEO?
Real coverage earns editorial links from authoritative sites, which is exactly what builds search authority. So PR does two jobs at once: it makes you credible and it helps you rank. We structure coverage to earn those links.
Can you guarantee coverage in a specific outlet?
No credible firm guarantees a named outlet, because journalists decide what they cover. What we can do is craft stories worth covering, pitch the right people, and set realistic expectations on outlet tier and volume.
Do you handle launches?
Yes. Launch PR is an add-on, a concentrated push of coverage timed to a product or company launch, so the moment lands with real media behind it.
Can you manage negative press too?
Yes. Reputation management is an add-on: suppressing negative results, shaping the narrative, and building positive coverage to push the bad down.
What is the difference between the core and the add-ons?
The core is earning coverage that builds authority and links. Add-ons extend it, launch PR, thought leadership, reputation management, that you attach when a moment or goal needs concentrated work.
Case file, name withheld

Real press, real links, in one move.

A footwear label

a footwear label needed authority and links. We crafted the stories, pitched the outlets, and earned coverage that pointed back at the site.

How we ran itWrote the release, pitched the right outlets, earned editorial links that lifted the whole site, not just one page.

6
tier-1 placements
+18M
reach

Illustrative example, client identity withheld. Results are not typical and are not a guarantee of future outcomes.

Coverage That Counts

Stop blasting the wire. Earn real press.

Tell us your story and your goals. We will find the angle, pitch the real outlets, and earn the coverage that builds your authority, your links, and your credibility all at once.

Earn My Coverage