Job Summary
Basilio designs and builds high-conversion websites and funnels, then optimizes them as managed programs, not one-time projects.
As a Conversion Rate Optimization Specialist at Basilio Inc, you lift conversion on the pages clients already have. You sit inside the Web & Funnels team, own your results, and are measured on what you move, not hours logged.
Basilio Inc is a growth and marketing company that builds and runs brands across Amazon, Walmart, TikTok Shop, and the open web. We hire operators, train them on proven systems, and give them real accounts to run. This is a remote-first, outcome-owned role for someone who wants to do the best work of their career on brands that are actually scaling.
What You Will Own
- Audit and optimize existing pages and funnels for conversion
- Design and run experiments against a clear hypothesis
- Read data and session behavior to find the real friction
- Ship winning changes and compound the gains
- Keep builds fast, accessible, and easy to maintain
- QA across devices and browsers before anything ships
- Instrument every page so performance is measurable from day one
A Typical Week
- Move your core metrics: conversion lift shipped and win rate on experiments
- Hands-on execution in GA4, heatmap and session tools, A/B testing tools
- Sync with designers, copywriters, CRO, and the SEO and paid media teams and report progress
What Success Looks Like
- First 30 to 60 days: you are fully ramped on your accounts and tools and already moving conversion lift shipped
- Ongoing: you consistently hit target on conversion lift shipped and win rate on experiments
- You leave every account, campaign, or project measurably better than you found it
Competencies
- Experiment design rigor
- Behavioral and data reading
- AI fluency: strong prompting and sound judgment on when to trust or override a model (required)
- Ownership: you run your lane end to end and are measured on the outcome
- Clear, direct written and verbal communication
- Comfort working in a fast, data-driven, remote-first team
- Discipline with process, deadlines, and documentation
- Coachability: you take feedback and turn it into better work fast
Education
Bachelor’s degree in Marketing, Data, a related field, or equivalent experience.
Work Experience
3 to 5 years in CRO, growth, or analytics.
Tools You Will Use
- GA4
- heatmap and session tools
- A/B testing tools
- Figma
- ChatGPT (OpenAI)
- Claude (Anthropic)
- OpenRouter
- Qwen
What You Bring
- Fluent English, written and spoken
- Strong organization and the ability to juggle multiple priorities
- A self-starter who does not need to be chased
- Reliable high-speed internet and a professional remote setup
Key Performance Indicators
- Conversion lift shipped
- Win rate on experiments
- Velocity of tests run
- Revenue impact of changes
- Quality and consistency of your work as reviewed by your lead
- Reliability: you hit deadlines and communicate early when something is at risk
Who You Will Work With
You work alongside designers, copywriters, CRO, and the SEO and paid media teams. You report to your department lead and partner directly with account teams and, where the role calls for it, clients.
Working With AI (Required)
AI experience is required for this role. You are fluent with ChatGPT (OpenAI) and Claude (Anthropic), comfortable running models through OpenRouter and open models such as Qwen, and you write clear, effective prompts. Most of the work at Basilio Inc is AI-augmented, so you use AI to work faster and sharper every day while owning the judgment, accuracy, and final result yourself.
Use AI to speed design, code, and copy, and to prototype and debug faster. You own performance, accessibility, and conversion, and you review every AI-generated asset before it ships.
Growth Path
Clear path from Specialist to Senior Specialist to Manager and Lead as you show consistent results, with training through the Basilio Academy along the way.